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The platform will operate 24 hours a day, 7 days a week to support any customer with a motor comprehensive cover by sending an emergency response team to the scene of the accident.

NAIROBI, 19th July 2022 – CIC Group and AA Kenya have launched an accident scene management service for comprehensive motor customers, a move aimed at enhancing the claims process.

The service dubbed ‘Motoring Assist’ will operate 24 hours a day, 7 days a week to support any customer who has experienced a motor accident by sending an emergency response team to the scene of the accident.

CIC Group Chief Executive Officer, Mr. Patrick Nyaga said the solution, which has been developed by AA Kenya, will position CIC as an innovative motor insurance provider in the market seeking to support the customer.

“We are happy to have partnered with AA in launching this service that is unique and new in the insurance industry. This new service will shorten the process that our customers have experienced during a claim process in the past. Our goal is to serve our customers in the best way possible,” said Mr. Nyaga.

All CIC Group motor customers with a comprehensive cover will automatically be signed-up to this offering. The solution will support the customers in securing the scene of the accident, evaluating the accident scene, and calling for medical assistance, as well as providing towing services if required.

CIC General Insurance Managing Director Mr. Fred Ruoro said that the partnership between like-minded partners, from the leading motor insurer and largest mobility solutions provider, is essential, and will add value to the customers.

“Our vision is that this value added to our private motor cover will offer convenience to the customer, influence product uptake, and grow our market share,” said Mr. Ruoro.

The AA Kenya Chief Executive Officer, Mr. Francis Theuri said that the partnership was part of the Association’s vision to provide innovative solutions on motoring matters. “AA is focused on providing solutions that address motoring related challenges in this country, and making the motoring experience safe for our members and the public at large,” said Mr. Theuri.

The services will first be accessible in Nairobi then launched in the other counties. 

About CIC

The CIC Group has for five decades shouldered the risks of Kenyans by providing insurance and financial services built around their needs. With a total of 3,878 shareholders and a capital base of KShs 2.1 billion and 1.3 Million clients, the group ranks among the most successful insurance companies in Kenya and the leading co-operative insurer in Africa. We are also targeting to expand operations in the East and Central parts of Africa.

About AA Kenya

AA Kenya is a National Motoring Association dedicated to providing mobility services to our members and the public at large. With over 35 branches country-wide, AA is the market leader in motoring in the areas of driving school, vehicle valuation, road rescue, defensive driving, among other services. Internationally, the Association is a member of the Fédération Internationale de l’Automobile (“FIA”), which represents over 100 million motorists worldwide.

For more information please contact:

Joseph Kamiri, General Manager – Marketing and Customer Experience, CIC Group.

Mobile: 0722 707 211


Paul Oima, PR & Marketing Manager, AA Kenya

Mobile: 0724 911 677



Kevin Gumo, Hill+Knowlton Strategies

Phone: 0718 738 497